26 Sep, 2007 in Social Bookmarking by Fred

Del.icio.us vs. StumbleUpon

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DeliciousWho is the winner of the social bookmarking battle? Read/WriteWeb has a great article with a lot of empirical evidence to show who is winning. Unfortunately, the evidence for StumbleUpon is no where to be found. Despite the lack of evidence for StumbleUpon, it is clear that Del.icio.us and StumbleUpon are the clear winners with Ma.gnolia being a distant third. Here is an interesting table showing the number of users for the most popular social bookmarking sites.

Social Bookmarking Users

Del.icio.us

Del.icio.us is the largest, most active social bookmarking site. According to Read/WriteWeb Del.icio.us has over 3 million users. That is awesome.

Del.icio.us was the first to dominate this market and will continue to do so for years. Who here uses Del.icio.us? I do. Here is where you can find my social bookmarks.

StumbleUpon

While Read/WriteWeb does not include an estimate for the number of user for StumbleUpon, my gut tells me that it is closing in on Del.icio.us. However, I don’t think that users view it as a social bookmarking site. I believe that users give a thumbs up to a site to give it more traffic, not to bookmark it for later reading.

How I Use Del.icio.us and StumbleUpon

I personally use StumbleUpon as a social bookmarking site because I find it super easy to save it. It is so easy to just click on the thumbs up button to save a site. I find it quicker than tagging something with Del.icio.us. However, if I think that I will want to find the article or site three months from now and not tomorrow, I always use Del.icio.us. The tagging feature makes it much easier to find something later.

Where will Social Bookmarking Go From Here?

To be honest with you, I don’t know. However, I know that people want easier ways to find friends with common interests, easier ways to show people cool sites, easier ways to create communities of people with common interests. If I has to predict, the social bookmarking sites will focus on these features.

4 Responses so far | Have Your Say!

  1. Ange - Gravatar

    Ange  |  September 27th, 2007 at 3:12 am #

    Great article and useful, thanks for the stats!

  2. Caroline Middlebrook - Gravatar

    Caroline Middlebrook  |  September 27th, 2007 at 7:37 am #

    Interesting, though I have to admit that I never would have thought of StumbleUpon as social bookmarking. I tend to hit the thumbs up and then forget all about it - I just use it as a way of relaxing at the end of the day. If I do find something I want to save then I bookmark, but I dont use SU to do it.

  3. pelf - Gravatar

    pelf  |  October 21st, 2007 at 7:43 am #

    I believe that users give a thumbs up to a site to give it more traffic, not to bookmark it for later reading.

    Actually that’s what I do too. I thumb up a site but I do not expect to be able to find it 3 months later because SU does not have the ability to allow their users to search through the sites that they have thumbed up.

    I wonder if anybody has any idea how we can do that — look for a particular site among those that we have given a thumb’s up. Is there a search function in SU that allows us to do that?

  4. Anonymity + Audience = Stumbled? — This and that - Gravatar

    Anonymity + Audience = Stumbled? — This and that  |  October 21st, 2007 at 7:42 pm #

    […] on the Net article, Del.icio.us vs. StubleUpon describes SU as more of a socialising tool, versus Del.icio.us, which is more for bookmarking. From […]

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